Turizmdays.com yazar\u0131 ve Mars Online Kurucusu Hakan Diriba\u015f, otelcilik sekt\u00f6r\u00fcnde departmanlar aras\u0131nda giderek derinle\u015fen maa\u015f adaletsizli\u011fine dair sert uyar\u0131larda bulundu. \u00d6zellikle mutfak \u015feflerinin “pop-k\u00fclt\u00fcr ikonu” haline getirilmesinin, otelin operasyonel y\u00fck\u00fcn\u00fc ta\u015f\u0131yan di\u011fer y\u00f6neticileri “ikinci s\u0131n\u0131f” konumuna itti\u011fini savunan Diriba\u015f, sekt\u00f6rde ciddi bir liyakat krizi ya\u015fand\u0131\u011f\u0131n\u0131 belirtti.<\/p>\n\n\n\n
Geleneksel otelcilik yap\u0131s\u0131nda ba\u015far\u0131n\u0131n t\u00fcm birimlerin uyumuyla \u00f6l\u00e7\u00fcld\u00fc\u011f\u00fcn\u00fc hat\u0131rlatan Hakan Diriba\u015f, g\u00fcn\u00fcm\u00fczde dengelerin rasyonel zeminden koptu\u011funu ifade etti. Baz\u0131 tesislerde Executive Chef<\/strong> maa\u015flar\u0131n\u0131n genel m\u00fcd\u00fcr yard\u0131mc\u0131lar\u0131n\u0131, hatta genel m\u00fcd\u00fcrleri bile geride b\u0131rakt\u0131\u011f\u0131n\u0131 belirten Diriba\u015f, bu durumun sekt\u00f6rde sessiz bir protestoya yol a\u00e7t\u0131\u011f\u0131n\u0131 vurgulad\u0131.<\/p>\n\n\n\n Sekt\u00f6r\u00fcn mutfa\u011f\u0131 “tek prestij kayna\u011f\u0131” olarak g\u00f6rme hatas\u0131na d\u00fc\u015ft\u00fc\u011f\u00fcne dikkat \u00e7eken Diriba\u015f, b\u00fct\u00e7enin aslan pay\u0131n\u0131n sadece bu alana aktar\u0131lmas\u0131n\u0131 \u015fu s\u00f6zlerle ele\u015ftirdi:<\/p>\n\n\n\n “\u0130yi bir \u015fef bulmak kadar, milyon Euro\u2019luk kontratlara imza atan tecr\u00fcbeli bir Sat\u0131\u015f Pazarlama M\u00fcd\u00fcr\u00fc veya krizleri y\u00f6neten bir \u00d6n B\u00fcro M\u00fcd\u00fcr\u00fc bulmak da zordur. B\u00fct\u00e7enin aslan pay\u0131n\u0131n sadece mutfa\u011fa aktar\u0131lmas\u0131, di\u011fer uzmanl\u0131k alanlar\u0131n\u0131n de\u011ferini sistematik olarak d\u00fc\u015f\u00fcr\u00fcyor.”<\/p>\n<\/blockquote>\n\n\n\n Diriba\u015f, otelin finansal ve operasyonel omurgas\u0131n\u0131 olu\u015fturan ancak maa\u015f skalas\u0131nda geride b\u0131rak\u0131lan “arka plan” kahramanlar\u0131n\u0131n ma\u011fduriyetini \u015fu ba\u015fl\u0131klarla \u00f6zetledi:<\/p>\n\n\n\n Yat\u0131r\u0131mc\u0131lar\u0131n “y\u0131ld\u0131z \u015fef” pe\u015finde ko\u015farken otelin temel direklerini unuttu\u011funu belirten Hakan Diriba\u015f, liyakat vurgusunu \u015fu \u00e7arp\u0131c\u0131 c\u00fcmlelerle tamamlad\u0131:<\/p>\n\n\n\n “Bir otel, mutfa\u011f\u0131ndaki tabaklarla de\u011fil, sat\u0131\u015f departman\u0131n\u0131n getirdi\u011fi misafirlerle hayatta kal\u0131r. Milyonlarca Euro getiren bir profesyoneli, asistan bir \u015fefin maa\u015f\u0131na e\u015f de\u011fer bir noktaya hapsetmek, gelecek vizyonunu kaybetmektir. Sat\u0131\u015f\u0131n hakk\u0131n\u0131 vermeyen otel kaybetmeye mahkumdur.”<\/p>\n\n\n\n Diriba\u015f son olarak, ayn\u0131 masada oturan m\u00fcd\u00fcrler aras\u0131ndaki fahi\u015f gelir adaletsizli\u011finin kurumsal aidiyeti yok etti\u011fini savunarak; “Mutfak \u015fefi giderse yemek biter”<\/strong> bak\u0131\u015f a\u00e7\u0131s\u0131n\u0131n, “Sat\u0131\u015f m\u00fcd\u00fcr\u00fc giderse m\u00fc\u015fteri biter”<\/strong> ger\u00e7e\u011fini g\u00f6lgelememesi gerekti\u011fini hat\u0131rlatt\u0131.<\/p>\n\n\n\n
\n\n\n\n“Vazge\u00e7ilmezlik” Yan\u0131lsamas\u0131 \u00dczerine Uyar\u0131<\/h3>\n\n\n\n
\n
\n\n\n\nG\u00f6r\u00fcnmez Kahramanlar\u0131n Liyakat Krizi<\/h3>\n\n\n\n
\n
\n\n\n\n“Mutfak Sanat Merkeziyse, Sat\u0131\u015f Ya\u015fam Destek \u00dcnitesidir”<\/h3>\n\n\n\n