{"id":4854,"date":"2026-04-25T20:19:13","date_gmt":"2026-04-25T20:19:13","guid":{"rendered":"https:\/\/odakhaber.site\/?p=4854"},"modified":"2026-04-25T20:19:13","modified_gmt":"2026-04-25T20:19:13","slug":"eresin-formula-1-turkiyenin-kuresel-marka-gucune-guc-katacak","status":"publish","type":"post","link":"https:\/\/odakhaber.site\/?p=4854","title":{"rendered":"Eresin: \u201cFormula 1, T\u00fcrkiye\u2019nin K\u00fcresel Marka G\u00fcc\u00fcne G\u00fc\u00e7 Katacak\u201d"},"content":{"rendered":"\n<p>T\u00fcrkiye Otelciler Birli\u011fi (T\u00dcROB) Ba\u015fkan\u0131 <strong>M\u00fcberra Eresin<\/strong>, Formula 1 yar\u0131\u015flar\u0131n\u0131n yeniden \u0130stanbul\u2019a d\u00f6nmesinin sekt\u00f6rde b\u00fcy\u00fck bir heyecan yaratt\u0131\u011f\u0131n\u0131 vurgulad\u0131. Eresin, bu dev organizasyonun T\u00fcrkiye\u2019nin uluslararas\u0131 arenadaki tan\u0131t\u0131m\u0131 ve marka de\u011feri i\u00e7in stratejik bir ad\u0131m oldu\u011funu ifade etti.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">Spor Turizminin Gelece\u011fe Etkisi<\/h3>\n\n\n\n<p>M\u00fcberra Eresin, spor turizmini T\u00fcrkiye\u2019nin turizm vizyonundaki en kritik enstr\u00fcmanlardan biri olarak nitelendirerek \u015fu de\u011ferlendirmelerde bulundu:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Tan\u0131t\u0131m ve \u0130maj:<\/strong> Organizasyonun orta ve uzun vadede \u00fclke imaj\u0131na kal\u0131c\u0131 katk\u0131lar sa\u011flayaca\u011f\u0131 \u00f6ng\u00f6r\u00fcl\u00fcyor.<\/li>\n\n\n\n<li><strong>S\u00fcrd\u00fcr\u00fclebilirlik:<\/strong> F1 ve benzeri b\u00fcy\u00fck etkinliklerin, sezon d\u0131\u015f\u0131 d\u00f6nemlerde de turizm hareketlili\u011fini canl\u0131 tutmas\u0131 bekleniyor.<\/li>\n\n\n\n<li><strong>Sekt\u00f6rel Destek:<\/strong> T\u00dcROB, organizasyonun en ba\u015far\u0131l\u0131 \u015fekilde hayata ge\u00e7irilmesi i\u00e7in t\u00fcm payda\u015flarla koordineli bir \u015fekilde \u00e7al\u0131\u015faca\u011f\u0131n\u0131 taahh\u00fct ediyor.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">100 Milyar Dolar Hedefi ve Stratejik Odaklar<\/h3>\n\n\n\n<p>Turizmde belirlenen <strong>100 milyar dolar gelir<\/strong> hedefine ula\u015fmak i\u00e7in y\u00fcksek katma de\u011ferli alanlara odaklan\u0131lmas\u0131 gerekti\u011fini belirten Eresin, kritik noktalar\u0131 \u015f\u00f6yle s\u0131ralad\u0131:<\/p>\n\n\n\n<ol start=\"1\" class=\"wp-block-list\">\n<li>MICE (Toplant\u0131, Kongre ve Sergi) turizminin g\u00fc\u00e7lendirilmesi.<\/li>\n\n\n\n<li>Sa\u011fl\u0131k, wellness, gastronomi ve al\u0131\u015fveri\u015f turizmine yat\u0131r\u0131mlar\u0131n art\u0131r\u0131lmas\u0131.<\/li>\n\n\n\n<li>Olimpiyatlar, D\u00fcnya \u015eampiyonalar\u0131 ve dev konserler gibi global etkinliklerin T\u00fcrkiye&#8217;ye \u00e7ekilmesi.<\/li>\n<\/ol>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&#8220;Formula 1 T\u00fcrkiye Grand Prix\u2019sinin \u0130stanbul\u2019a d\u00f6necek olmas\u0131 son derece memnuniyet verici bir geli\u015fmedir. \u0130lk etapta sekt\u00f6r\u00fcm\u00fcz \u00fczerindeki moral etkisinin \u00e7ok y\u00fcksek olaca\u011f\u0131n\u0131 de\u011ferlendiriyoruz. Bu \u00f6nemli geli\u015fmenin, \u00fclkemizin uluslararas\u0131 tan\u0131t\u0131m\u0131na g\u00fc\u00e7l\u00fc katk\u0131lar sa\u011flayaca\u011f\u0131na ve T\u00fcrkiye\u2019nin k\u00fcresel \u00f6l\u00e7ekteki marka de\u011ferini daha da art\u0131raca\u011f\u0131na inan\u0131yoruz.&#8221;<\/p>\n<\/blockquote>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">Te\u015fekk\u00fcr Mesaj\u0131<\/h3>\n\n\n\n<p>Eresin, Formula 1\u2019in T\u00fcrkiye\u2019ye kazand\u0131r\u0131lmas\u0131ndaki katk\u0131lar\u0131ndan dolay\u0131 Cumhurba\u015fkan\u0131 <strong>Recep Tayyip Erdo\u011fan<\/strong>, K\u00fclt\u00fcr ve Turizm Bakan\u0131 <strong>Mehmet Nuri Ersoy<\/strong> ile Gen\u00e7lik ve Spor Bakan\u0131 <strong>Osman A\u015fk\u0131n Bak<\/strong>\u2019a sekt\u00f6r ad\u0131na te\u015fekk\u00fcrlerini sundu.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.turizmdays.com\/news\/eresin-formula-1-turkiyenin-kuresel-olcekteki-marka-degerini-daha-da-artiracaktir-32206\">https:\/\/www.turizmdays.com\/news\/eresin-formula-1-turkiyenin-kuresel-olcekteki-marka-degerini-daha-da-artiracaktir-32206<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>T\u00fcrkiye Otelciler Birli\u011fi (T\u00dcROB) Ba\u015fkan\u0131 M\u00fcberra Eresin, Formula 1 yar\u0131\u015flar\u0131n\u0131n yeniden \u0130stanbul\u2019a d\u00f6nmesinin sekt\u00f6rde b\u00fcy\u00fck bir heyecan yaratt\u0131\u011f\u0131n\u0131 vurgulad\u0131. Eresin, bu dev organizasyonun T\u00fcrkiye\u2019nin uluslararas\u0131 arenadaki tan\u0131t\u0131m\u0131 ve marka de\u011feri i\u00e7in stratejik bir ad\u0131m oldu\u011funu ifade etti. Spor Turizminin Gelece\u011fe Etkisi M\u00fcberra Eresin, spor turizmini T\u00fcrkiye\u2019nin turizm vizyonundaki en kritik enstr\u00fcmanlardan biri olarak nitelendirerek \u015fu [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":4855,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[34],"tags":[],"class_list":["post-4854","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-turizm-ve-seyehat-haberleri"],"jetpack_featured_media_url":"https:\/\/odakhaber.site\/wp-content\/uploads\/2026\/04\/32206_eresin-formula-1-turkiyenin-kuresel-olcekteki-marka-degerini-daha-da-artiracaktir_0.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/odakhaber.site\/index.php?rest_route=\/wp\/v2\/posts\/4854","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/odakhaber.site\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/odakhaber.site\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/odakhaber.site\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/odakhaber.site\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4854"}],"version-history":[{"count":1,"href":"https:\/\/odakhaber.site\/index.php?rest_route=\/wp\/v2\/posts\/4854\/revisions"}],"predecessor-version":[{"id":4856,"href":"https:\/\/odakhaber.site\/index.php?rest_route=\/wp\/v2\/posts\/4854\/revisions\/4856"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/odakhaber.site\/index.php?rest_route=\/wp\/v2\/media\/4855"}],"wp:attachment":[{"href":"https:\/\/odakhaber.site\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4854"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/odakhaber.site\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4854"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/odakhaber.site\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4854"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}